I knew early on in the development of 'The View From My Rear' that I wanted an original and exclusive product design that would be unmistakably synonymous with me, the TVFMR brand and have a strong and obvious visual reference to Yorkshire.
As a result, I decided on tartan as it's always been a personal favourite and also fits perfectly with the Scottish history associated with my surname which dates to AD 1260. The visual Yorkshire reference has been achieved by using colours commonly associated with the county of Yorkshire (blue, yellow, white and green).
Officially registered Scottish Tartan
I was delighted when the Scottish Register of Tartans accepted my design for inclusion in the in the official Scottish Register of Tartans. The design is actually officially registered as the 'Merryn Wilderspin' tartan but for the purposes of TVFMR it's referred to as 'The Yorkshire tartan'.
Televised cycle road racing events
The prominent rise of 'Yorkshire' as a global brand has resulted to a great extent from the county having become a global destination for serious road race cycling competitions.
Since hosting the first stage of the Tour de France in 2014 and several Tour de Yorkshire cycling events since, the sight of blue and yellow painted bicycles and bunting lining the cycle routes has globally established such visual association as being unmistakably 'Yorkshire' thanks to the worldwide televising of such events.
The 'Yorkshire Tartan' designer collection
The 'Yorkshire Tartan' design is available as extensive collection of art prints, merchandise and premium homeware, real and faux leather bags, travel goods, tech and personal accessories.
